Services

Hometown Socials offers website design focused on creating clean, user-friendly sites that reflect your brand and convert visitors into customers. We provide custom branding that captures the heart of your business and builds a consistent, recognizable look across every platform. Our social media and content creation services bring your brand to life through intentional, engaging content designed to connect with your audience and grow your presence.

Custom Branding

We design clean, user-friendly websites that look good, load fast, and actually work. Whether you're starting from scratch or need a full refresh, we’ll bring your brand to life online.

What we offer:

  • Brand strategy & direction

  • Logo design & logo variations

  • Colour palettes & font selection

  • Brand guidelines for consistent use

  • Visual identity for digital & print

  • Brand refreshes for growing businesses

Perfect for:

  • New businesses starting from scratch

  • Businesses going through a rebrand or growth phase

Website Design

Your website should do more than look beautiful, it should work for your business.

At Hometown Socials, we design strategic, high-converting websites built to reflect your brand, attract your ideal audience, and turn visitors into clients. Every site we create is thoughtfully structured with clear messaging, intentional design, and search optimization built in from day one.

What’s included:

• Custom website design tailored to your brand
• Strategic page layout focused on user experience
• SEO setup and optimization for visibility
• Keyword research and metadata implementation
• Mobile-friendly, responsive design
• Clear calls-to-action that drive inquiries
• Copy guidance and content refinement
• Integration of booking systems, contact forms, or e-commerce (if applicable)
• Backend setup and technical configuration
• Launch support and training so you feel confident managing your site

With Chelsea’s background in computer science, we approach website design with both creativity and technical precision — ensuring your site isn’t just visually appealing, but structurally sound, optimized, and scalable for long-term growth.

Whether you’re launching something new or refining an existing brand, your website becomes your digital home — and we make sure it’s built to last.

Social Media & Content Creation

Showing up online shouldn’t feel overwhelming and it definitely shouldn’t feel random.

At Hometown Socials, we create scroll-stopping content backed by strategy, intention, and long-term growth planning. Every post, reel, and caption is designed to reflect your brand voice, attract the right audience, and move your business forward.

We don’t just “manage” your socials, we build them with purpose.

What’s included:

• Custom content strategy aligned with your business goals
• Monthly content planning and structured calendars
• Caption writing with clear calls-to-action
• SEO-integrated captions and keywords to make your posts searchable
• Reel concepts and short-form video planning
• Photography and videography (on-site or styled shoots)
• Graphic design tailored to your brand identity
• Intentional grid design and visual cohesion
• Scheduling and full platform management
• Performance tracking and analytics review
• Ongoing refinement based on what’s performing best

Our approach blends creative storytelling with search-driven strategy, so your content doesn’t just look good, it gets found.

From boutique brands to growing companies, we help you show up confidently, cohesively, and consistently across every platform.

Because when your content is intentional, your growth becomes sustainable.

If you want, we can also tighten this slightly for a more luxury, minimal website feel or keep it robust like this to emphasize value.